YOUR SALES

YOUR
PEOPLE

YOUR PRODUCT

YOUR INNOVATION

YOUR
BRAND

YOUR STRATEGY

YOUR
CULTURE
INFLUENCES
EVERYTHING!

HOW
DO YOU DESIGN YOURS?

Learn more about designing culture

in our free 30 min zoom call:

WAIT, WHAT?

Your team culture becomes your #1 priority!

As the focus shifts from product to humans.

HOW SO?

1. Organizational structures change.

static 

control

dynamic

trust

2. Innovation cycles must increase, as the

half-life period of companies decreases massively. 

 

1990 < 30 years 

2021 < 5 years

2030 < 2 years (?)

WHAT DOES IT
MEAN FOR ME?

To innovate & succeed in dynamic structures, you need to build a culture of trust.

You build a culture of trust by spending a significant amount of time and money in creating structures, behaviors & tools to foster strong relationships. 

Culture design has to be part of your daily job and #1 priority.

HOW DO YOU DESIGN CULTURE?

We have identified over 30 different "culture building elements" that define the quality of your team / company culture.

 

1. These are differentiated between "direction/structure" elements & "behavior and routine" elements.

2. We have created frameworks for each of these elements to help you design a great experience for your employees based on safety, achievement & growth.

3. The better the experience, the better your culture & employee satisfaction.

4. In collaboration with you, we identify which of these structural and behavioral elements are existing, missing or failing and then improve/create the elements and the element experiences based on human needs.

5. Underneath you'll find some examples of the over 30 culture building elements.

CULTURE BUILDING ELEMENTS

EXPERIENCES

HOW DO I EXPERIENCE THIS ELEMENT IN DAILY LIFE?

DIRECTION / STRUCTURE ELEMENTS

BEHAVIOR & ROUTINE ELEMENTS

PURPOSE

OUR PURPOSE IS WHAT MOTIVATES ME DAILY TO DO GREAT WORK. ​

OUR VALUES ARE NOT MATCHING WITH THE DAILY ACTIONS OF THE LEADERSHIP.

VALUES

REGULAR TEAM MEETINGS

ORGANIZATIONAL STRUCTURE

LEADERSHIP

ROLES

REGULAR PROJECT REVIEW MEETINGS

REGULAR CAREER / GROWTH SESSIONS

REGULAR MOMENTS OF CELEBRATION

...

ROLES & RESPONSIBILITIES ARE NOT CLEAR WHICH LEADS TO CONFLICT & CONFUSION .

...

HOW DO I EXPERIENCE THIS ELEMENT IN DAILY LIFE?

REGULAR FEEDBACK MEETINGS

THE FEEDBACK TALKS HELP ME GROW & FEEL A SENSE OF ACHIEVEMENT.

OUR REGULAR TEAM MEETINGS GIVE ME A SENSE OF BELONGING. 

...

...

Learn more about designing culture

in our free 30 min zoom call:

HOW DO YOU BENEFIT FROM A GOOD CULTURE?

Your net income will increase over time. According to a Harvard study up to 756% over 11 years.

Higher employee engagement, less fluctuation & reduction of burnout. 

Culture & brand are two sides of the same coin. An authentic brand will reflect the inner culture & will be your best advertisement for future hires & clients.

WHO ARE YOU?

We are Eva-Maria & Karim. 

 

  • Two global citizens with 30+ combined years of experience in tech innovation, startup foundation, education, design thinking & business and culture design. 

  • Lived on 5 continents and experienced different cultures, e.g. USA (Silicon Valley), Australia, India, Japan, Bangladesh, Mexico, Brazil, Peru, UK, Germany

  • Built an active 5000+ strong network of global innovators & leaders.

  • Members of global communities like the World Economic Forum Global Shapers, Sandbox, Sigma Squared Society

  • We are committed to supporting hybrid & remote teams to flourish, feel connected & empowered to navigate futures successfully.

Bildschirmfoto 2019-07-29 um 19.07.53.pn
Karim_Mustaghni_Handelsblatt_Fachmedien.

 Karim Mustaghni

Founder & Head of Creativity,
Culturedesign.org

 

WHY DO YOU DO
WHAT YOU DO?

We believe if human potentials are unlocked in cultures of dignity & trust, then the structures and processes of an organization can turn into multipliers of sheer innovation and success.

HOW DO WE WORK?

We combine our expertise from design thinking, creativity research, mindfulness, emotional intelligence, behavioral science, and neuroscience with our own business practices from our lived experiences of building startups & global culture work experiences.

 

We don't believe in "pure" consulting.  We want to enable your team and organization with the right tools, language and skills to design culture continuously by yourself. We have achieved our mission only when you can do the work without us.

WHAT
DO
YOU
OFFER?

CULTURE & BRANDING CONSULTING 

Duration between 2 and 8 weeks, depending on package A, B or C & size of the team.

A. CULTURE HEALTH CHECK

Analysis of the current team performance culture status of your team. Find out which culture building ele are existing and what is missing to create a strong team culture.

B. SPRINTS (2 OPTIONS)

1. We solve your team problem

2. We help you define your culture DNA & build an authentic brand that reflect your inner culture.

C. INTERNAL CULTURE TEAM

We educate and help you set up your internal culture design team to guarantee a continuous development and growth of your culture & team performance.

CULTURE & CREATIVITY SCHOOL

Duration between 2 hours and 3 months, depending on package A, B or C & size of the team.

A. TEAM BUILDING WORKSHOPS

Your team has lost its ability to connect with each other or just needs some new, creative input? Then this is what you need.

An innovative way of learning how to design your company culture & increase your teams creativity while having 24/7 access to a global community of culture designers.

C. CREATIVITY GYM

Increase your team's creativity & association levels through neuroscientific researched practices & enable them to solve problems faster and in more unique/innovative ways.

JOIN OUR FLAGSHIP PROGRAM

 
Tropical Leaves

THE ONLINE CULTURE & CREATIVITY CAMPUS

SEPTEMBER 22 - NOVEMBER 30

WHAT DO OTHERS
SAY ABOUT YOU?

“Our goal was to define and formalize our company values. Bringing in Eva-Maria & Karim from culturedesign.org as external consultants in this process has turned out to be a good decision. They came in with deep curiosity and passion & customized the process to our needs at Studydrive. We felt guided and supported and are very satisfied with the result”.

— Philipp Mackeprang, Founder and former CEO Studydrive, Berlin, Germany

HOW DO I GET IN TOUCH WITH YOU?

Feel welcome to book a free 30 min Zoom call, so we can get to know each other & hear about your culture challenges. 

 

Looking forward to speak to you soon,

Eva-Maria & Karim

 

In case of an urgent enquiry, please write us via the contact form below or directly via hello@culturedesign.org 

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